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The NHL on NBC scored a huge increase in ratings for Game Three of the Stanley Cup Finals compared to last year's Game Three between Ducks and Senators. With the talent ladened Red Wings and Penguins, with Sidney Crosby, NBC saw a 2.8/5 overnight Nielsen rating compared to 1.5/3 for last year's Game Three, an increase of 86.7%. NBC had the advantage of airing the game this year in primetime on a Saturday. According to the Sports Business Daily, "In Detroit, the game earned a 18.2/28 up against Pistons-Celtics Game Five on ESPN, which earned a 15.9 rating locally. The 2.9/5 marks the highest Stanley Cup Finals Game Three overnight rating since ’02, when Red Wings-Hurricanes earned a 3.8."
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